Marvel + AHN

THe vitals

If nurses taught us anything during the pandemic, it’s that superheroes do exist. So we partnered with Marvel to tell the true heroic stories of Allegheny Health Network nurses in the form of a comic book.

Click on either image above to access the Marvel E-reader.

We created content to play throughout Marvel’s various social channels.

Click below to play videos.

To fully understand the heroism behind nurses, we spoke to those closest to them — their kids. And then captured their reactions to seeing themselves portrayed as Marvel superheroes.

Within a week of its release, “The Vitals” was featured on every major news outlet.

ECD: Jon Krevolin, GCD: Stephen Osterman, AD: Rob Reid, CW: Burke di Piazza